Category Archives: Copywriting

“The Kiss Test” – Eben Pagan’s #1 Copywriting Secret Revealed

Posted on January 22, 2008 by fceballos

Tweet Last Thursday, I had the privilege of attending Altitude’s Million Dollar Marketing Makeover seminar with Eben Pagan.  If you don’t know who Eben Pagan is, well…. let’s just say that Mike Dillard and hundreds of other top tier marketers … Continue reading →

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Oh Crap! Mike Dillard is On My List…

Posted on November 29, 2007 by fceballos

Tweet Someday, the things I say are going to get me in some real trouble like it almost did a couple of days ago… As you know, I was pretty over-the-top after I heard that Mike Dillard was doing a … Continue reading →

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Beating Mike Dillard Senseless

Posted on November 27, 2007 by fceballos

Tweet What Copywriting and Passive Selling Has To Do With My Desire to Beat Up Mike Dillard “The most powerful word in the English language is ‘YOU’. The 2nd most powerful is a 4-letter word, starts with ‘F’ and ends … Continue reading →

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