Back in June, Mike Dillard held a closed door private seminar for just 20 people at his home in Austin, TX.

During this 3 day seminar, Mike revealed absolutely everything he knows about internet marketing and creating a replicated MLM marketing system, which can work for any MLM leader or company.

At that seminar were MLM company owners and leaders such as Jay Kubassek, Brady Paulson, and Justin Christianson.

Unfortunately, I was not able to attend that seminar because it was the weekend of my birthday and family came first that weekend.

Fast forward 4 months and now Mike Dillard has launched his Magnetic Sponsoring Online Community and will soon be launching the NEW Magnetic Sponsoring 3.0 affiliate system, which will be personalized for the affiliate.

Shortly after his launch, Mike announced that he was accepting applications to get advanced copies of the recordings of MLM System Formula and he would only pick 15 people.

I have the privilege to announce that my application was accepted and I will be receiving advanced copies of these recordings.

I look forward to sharing insights and teachings from this knowledge to ALL Attraction Marketing Formula subscribers. To get on my list and benefit from this teaching, register for your FREE Attraction Marketing Bootcamp Newsletter.

My Marketing Story

I started looking at Mike’s work back on June of 2006. I stumbled upon his newsletter and purchased his life transforming Magnetic Sponsoring book.

Shortly there after I purchased MLM Traffic Formula, which opened my eyes to a whole new world of prospecting, marketing and wealth creation.

We’ve since applied the teachings of MLM Traffic Formula and dozens of other courses, seminars and our own creativity to create the Attraction Marketing Formula. This system is designed to serve all business opportunity seekers and business professionals. It has been tested in the Martial Arts Industry in partnership with the West Coast Hwa Rang Do Headquarters and the World Hwa Rang Do Association.

The success with Hwa Rang Do essentially proved that these marketings strategies were not just for MLM — they worked for all businesses, regardless of product or service.

My partner Raymond and I are now private marketing instructors for Hwa Rang Do Blacksashes, whom are owners of their respective Hwa Rang Do branches across the country and the globe.

However, our roots have always been with the network marketing industry, so we’ve come back with avengence! But we aren’t limiting ourselves to network marketing. Anyone wishing to apply online direct response marketing principles to their existing small or home based business is encouraged to register.

What You Will Learn

Thus far, the Attraction Marketing Formula instructs in over 10 Traffic Methods, including AdWords, SEO, eBay, Craiglist, Ezines, Articles, Blogs, Press Releases, Video, Viral Marketing & Direct Mail. We also instruct in copywriting for capture pages, sales pages and email newsletters.

The course officially launched on Nov. 1st 2007 to a private list owned by the author and is now open to the public.

If you’d like to be an affiliate, please contact fceballos@sollabec.com.

Accepted affiliates will be awarded front-end commissions as well as ALL back-end commissions for their leads, so it’s a very lucrative opportunity for the right affiliate with residual income potential.

To Our Collective Success,

Ferny Ceballos

The Low-Tech, Low-Cost Internet Start-Up

How To Setup a Website & Start Capturing Leads and Customers Even If You Are a Complete Computer Dunce

Question from an AMF Subscriber:
“Do you have to be internet savvy to put this system into use
and to develop a web site to capture leads?”
-Pat

This is a common, yet very daunting challenge many beginning internet marketers have. Thank you, Pat for reminding me to address this.

I’m no stranger to the fear technology strikes in the people.

Back in 1998 when I was headed to Boston to begin my education in Electrical Engineering and Computer Science at MIT, I had no idea what I was getting myself into. I had never owned a computer in my life and very rarely used one.

My experience with computers prior to that was playing the Oregon Trail video game in elementary school and using my sister’s Brother™ word-processor to type up my reports.

I felt like I was the only person at MIT who never owned a computer, nor knew how to use one. And I was going to enter the most challenging Computer Science curriculum in the world?!?! What the *flip* was I thinking?!?!

How’d you like to pay $36,000 per year to get slaughtered?!?

Computer Programming on Crack!

During my second semester I took 6.001 - Introduction to Computation Structures (Programming On Crack!) and I was lost. My roommate Eric had been working with computers and electronics his whole life, so I naturally clinged to his leg and begged him to help me survive my freshman year.

I bought him beer, food and promised to keep my mariachi music off when he was in the room, if he would only help me.

For the next 6 weeks, I had no idea what I was doing — I was completely lost. Eric basically held my hand for those first few weeks and essentially narrated my programming assignments to me. (He told me what to type and I typed it.)

Facing My Technical Fears

Then one day and decided to confront the computer myself and take my training wheels (my friend) off. I pushed the ON button on Eric’s computer, (I didn’t own one). Logged onto the school network. Downloaded my assignment and read the instructions.

Whew! I was drained. Just that, was enough to rattle my nerves. But I stuck to my guns and started typing. About 30 minutes into my assignment I heard a “click” go off in my head…
…And Miracles Began to Happen !

Eric walked into the room with me typing away at the computer and writing code and he said, “Hey! You’re doing your homework!” I replied with a big grin on my face, “Yes, I am. Need any help with the assignment?”

I played catch up for the rest of the semester (I was 6 weeks behind) and I managed to scrape by with a C minus in the class. But it was the hardest earned C minus of my life! This experience taught me a lot about overcoming your fears, especially when it comes to technology.

I’ve had a lot of people whine about their belief that they weren’t born to work with computers. (As if anyone was.) Excuse after excuse after excuse. But what they are really saying is that “I’m afraid of failing, if I try. I’m afraid of not getting it.“

Fear is the most paralyzing thing on this planet and it’s not even real!!!

The truth is that web technology, especially the type you need to start your marketing campaigns, is very simple. You just can’t fear it!

Learning marketing concepts is much more challenging than creating an HTML webpage. And marketing isn’t that hard either!

A couple of years ago, my girlfriend who majored in Religious Studies in college learned how to create HTML pages when she was asked to write newsletters at her job. I bought her a Beginners HTML guide and she did the rest on her own. The hardest part was having to convince herself that she is capable of doing it.

The Internet Marketer’s Dirty Little Secret

Ok, so now that I’ve pushed you to the edge of the technology cliff and forced you to confront your “techie” issues — I have a secret to let you in on…

Ready?

The most successful millionaire internet marketers in the world don’t know jack about making websites or creating software! That’s right! You don’t need to know anything about programming, or making websites to be an internet marketer. In fact, in many ways it’s an advantage.

Being a technical dunce forces you to become the architect and manager of your marketing system and not get caught up in time consuming tasks associated with the grunt work of making websites. Everyone should learn to delegate technical jobs to other capable people on your team.

You can even hire your kids or someone else’s kids to learn and do these things for you. Today’s kids are very sharp and very savvy with the internet. Paying them $8 per hour to setup your internet marketing empire is a no brainer!

So here is a basic roadmap for getting started with little to no web experience:

1. Go to your local library or bookstore and find a beginners guide on HTML. Learn how to create an HTML site and have at least one other person you know (kids, high school kids, or friend) learn along side with you.
2. Buy a copy of Microsoft Front Page (or other WYSIWYG editor) and use that to start creating websites. Use your HTML skills for the fine tuning, not the creation of the full web pages. Front Page allows you to create a webpage as if you were creating a MS Word Document.
3. Get your copy of the Attraction Marketing Formula™ to learn how the architecture of your marketing system is going to work and learn everything you will need to know to make it work.
4. Identify your front-end product (affiliate or your own), back-end services (your business), get an autoresponder and create the 3 or 4 webpages you’ll need to create for your Attraction Marketing system.
5. Keep your main role as your manager and architect, and divide up other tasks. If you are still having trouble with the technical side, make sure your partner can create websites or go to Elance.com or RentaCoder.com and hire someone to create your website. Create the web pages and link them appropriately to each other.
6. Buy a domain at GoDaddy.com and their Web Hosting Services for a couple bucks per month to host your website.
7. Get a PayPal account to process your sales.
8. Turn on the Traffic - You’ll learn how to turn on 10 different sources of internet traffic (both free and paid) in the Attraction Marketing Formula course.
9. Continue learning…

Your system should have the following architecture or something similar. Notice there are only 3 important pages as part of your marketing.

Well, that’s about it. Remember to learn the art of delegating and try not to do everything yourself. You can find links to all the tools you’ll need at:

Tools of Attraction Marketing - http://tools.sollabec.com

When deciding on what to hire out, start with the tasks which require the least expertise like:

• Answering the phones and customer service
• Webpage creation
• Posting Online Classifieds
• Light bookkeeping & tracking expenses and revenue
• Posting Articles in Online Directories
• MySpace Marketing

You should then think about hiring out for other tasks as you start generating some revenue. You’ll want to eventually hire someone to do things like:

• Search Engine Optimization
• Copywriting
• Create a Forum for your Website
• Script and Software Development for Special Functions You May Want
• Accounting

Other things you can do, no matter your technical abilities are:

• Blogging - Great Free Traffic Generator
• Writing Articles to Post Online
• Writing Ads to Post Online
• Google™ AdWords Marketing

That’s it! I hope this helped clear up a few things.

It seems like a lot, but your best bet is to grab a copy of the Attraction Marketing Formula™ and use that as your “bible” to guide you through this process. It will be the best investment you will ever make.

“Whether you think you can or your can’t, you’re probably right.”
– Henry Ford

Helping You Google™ New Customers,

The Black Sash Traffic Tactic #1

“The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.”
- Warren G Bennis, USC Professor of Business Administration

Last time I spoke a bit the Magic Slot Machine™ (MSM), and the benefit such a marketing system would have on profitability and ability to expand your promotions and marketing at zero net cost.

I think we all agree that the concept of a Self Funded Proposal using our Magic Slot Machine™ is a no-brainer. But like any other system, it will do us no good if we don’t have something to feed it — the traffic.

Well, you gotta be the luckiest business owner in the world because I’m about to reveal 2 of my closely guarded traffic methods to you. I guarantee you that no one else is giving away this type of information.

Bear in mind that I had to pay thousands of dollars in courses and audio training, as well as lots of trial and error to learn this stuff. But it is my intention to provide massive value to anyone that trust me enough to let me into their email inbox. My intention is to earn your respect and trust, long after you’ve allowed me in.

There’s nothing mushy here. It’s just good business. Period.

Also, I feel a bit bad having closed down the availability of the Attraction Marketing Formula course and not allowing anymore people to benefit from the information provided in it. But the good news is that I intend to release the course sometime in the next couple of months, accompanied by video and audio training.

But to keep you learning and growing during this “AMF Hiatus”, here’s my gift to you:

Maximizing Your Leverage

In your bootcamp & Attraction Marketing Formula course, I speak at length about a very leveraged way of marketing, generating leads and branding your business.

When you are generating customers while you sleep, that’s the ultimate in leverage.

But there are other types of leverage. Particularly the leverage in using existing well established websites and systems. They already have the technology, the publicity, the branding, and the search engine authority.

All you need to do is know how to use them, which is where the Attraction Marketing Newsletter comes in.

Google™ Adwords - “Insert Coins Here”

Google™ Adwords has been the main traffic source I’ve been using for my marketing campaigns and those of my clients.

The reason?

Because it forces you to quickly understand the concept and fundamentals of direct response marketing. It’s a great training ground and instant results can be achieved and improved upon.

If you don’t have one already, go to http://adwords.Google™.com and sign-up for an account with Google™.

How It Works

Google™ Adwords is a Pay-per-Click (PPC) service. If you’ve ever done a search on Google™, you will have noticed a few “sponsored links” ads on the right side of the page. This is where you would place your ad.

You’ll be bidding on keyterms you select and your ad will show up when someone searches the keyterms you choose.

For example, if you are interested in bidding on “martial arts schools in los angeles“. Then anytime someone searches that term on Google™, your ad will appear on the right side under “sponsored links”.

You don’t pay for your ad appearing. You only pay when someone ‘clicks’ on your ad and is redirected to your website. This cost-per-click (CPC) may range anywhere between $0.01 per click and $2.00 per click, depending on your market and the competition in the market.

Reading Minds

Back in the 2nd Day of your Attraction Marketing Bootcamp, I spoke about having Google™ tell you what your potential customers are thinking. Well, this is what I meant.

I can’t think of a better way to know what someone is thinking than to know what they are searching for on Google™. Based on the terms they are searching for, you’ll know whether they are just searching for information or are ready to buy something.

Understanding the psychology of these keyterms is key to getting the most out of your Google™ Ads.

For example, a search for “martial arts schools in los angeles” demonstrates an interest in finding a school in that area. Which means they are ready to register with a school and begin training.

The term “martial arts events” is more representative of someone looking to be entertained, therefore if you’re on a limited marketing budget, you probably wouldn’t bid on this keyword since conversions to students from this traffic would be lower, than for “martial arts schools in los angeles“.

The Magic Slot Machine™ powered by Google™

So now imagine putting in $25 in advertising on Google™ and getting back $50 in sales profit everytime you invested in Google™ ads. How cool would that be?

Well, that is where the Magic Slot Machine™ gets it’s name. Money goes in, more money comes out. Once you learn how to pick the right key terms, the sales happen like clock-work over and over again.

My partner Raymond and I created a FREE training resource site on Google™ Adwords, which covers everything you’ll need to get started with Google™, including setup, writing your ads, budget and much more.

Visit Seduce Adwords: Google™ Adwords Tutorial - SeduceAdwords.com

So study up and get your Google™ campaigns up and running, because next we’ll be teaching you a “back-door” method for getting more exposure on Google™ and dominating the top 10 search results.

What is this new “back-door” method?

To be continued…

Helping You Google™ Your Customers,

Ferny Ceballos

P.S. Preview the Attraction Marketing 10-Day Bootcamp Here!