My business partner just spoke with one of his affiliates and we know what’s going on. (Note: This is NOT a positive review.)

Kimball launched this system last Thursday and it’s almost identical to Mike Dillard’s Magnetic Sponsoring System, except with really bad copy writing.

When you become an affiliate, you are not learning to use adwords, you are participating in a co-op where Kimball takes your money and invest a portion of it
on AdWords.

Unfortunately, what this has resulted in, is Kimball spamming Google AdWords for the same keywords on behalf of everyone.

If you search for “Daegan Smith” or other MLM gurus, you’ll notice his ads are all over the place. He’s basically shoved all other advertisers off the front page.

He gets around Google’s system by using different domain extensions (i.e. com, org, us, info, name, etc.)

So the affiliates are not managing the Adwords, Kimball is. The only job of the affiliate is to call prospects.

But the real winner in the system is Kimball, since he gets to use other people’s money to promote his affiliate system, which he’s the guru of.

Daegan Smith has a system which is personalized for the affiliate, which is much better. And Mike Dillard is in the process of upgrading his system to be personalized for the affiliate.

Ultimately, its’ in the best interest of any MLM’er online to create their own system.

Kimball’s system is crap and I would expect that he’ll get shut off by Google for spamming Adwords. He’s offering no real value to the market place.

If you are a newbie, I would recommend starting with either Daegan or Mike’s system, then move on to creating your own marketing. I’m affiliates for both Daegan and Mike and they are first rate human beings and marketers.

Mike’s Magnetic Sponsoring Course is a lifesaver of a course for struggling MLM’ers. Daegan Smith’s system offers the most value, because of the training he offers and personalized lead capture system.

Kimball’s system seems to have been built by the same company or people that built Mike Dillard’s or Daegan Smith’s. In all honesty, I’m disappointed because I know the buy who created those systems and he’s a great guy. Not sure why he would want to associate himself with PFB.

I hope this has helped clear things up for you guys wondering who Kimball Roundy is or what the Prosperity Freedom Builder site is. You’ll see his ads for another few days until Google catches on.

To Your Success,

Ferny

…is NOT prospecting at all!

Huh what?

Well, let me ask you something, do the following sound familiar?

“Are you tied to what you are doing or do you keep your options open?”

“Prospect all your friends and family members because they trust you.”

“You get two people to join your MLM group who then each get two and they get two… and pretty soon you’ll be in the DIAMOND qualification!”

Those lines play like a broken record – the same ol’ stuff over and over again.
And what if you don’t know all those snazzy prospecting techniques that are guaranteed to get you MLM prospects? That’s okay because that’s what all those motivational CDs you buy from your upline are for.

Your very car becomes a MLM university – you listen to stories after stories about how others have made it big in your network marketing industry. You listen to how the “diamonds” or the “platinums” or whatever higher ups are spending all their time shopping for fancy cars, fur coats, and visiting all the beaches of the world.
(more…)

How To Use the “Secret Weebly Tool” To Create a Fully Functional Capture Page in Less Than 10 Minutes for FREE

“A great sales letter, selling a great product, to a poor list
will never do as well as a so-so letter, selling a so-so product
to a HOT mailing list”
- Vincent James, author of ‘12 Month Millionaire’

Have you fire your web developers yet?

I hope so.

At least until your business takes off so hard and fast, you won’t have time to be playing with this new ninja tool, because you’ll be off in Costa Rica scuba diving and hanging with my TICO brothers and sisters sipping wine next to an active volcano with a bright red flow of lava coming off the side of it.

I was here last year. Very cool!

But before we play, you got to get to work to grow your business. So let’s get to it…

Today, we are going to continue where we left off the last time when I showed you how to use your new “Secret Ninja Website” tool.

The most crucial part to your online marketing efforts for your small or home based business will be the ability for you to build a targeted and big list of prospects. The way to build a list online specific to your business is with a lead capture page.

If you for some reason missed the part of your AMF bootcamp, which talks about lead capture pages, please go review Bootcamp NL#4. After you’ve reviewed it, come back to this page.

Instant Capture Pages

I’ve gone ahead and created another video for you guys, showing you exactly how to create your very own custom capture page. NO HTML SKILLS REQUIRED!

This week, my partner Raymond and I will be releasing the Attraction Marketing Formula Second Edition, which will rocket you up to “super star status” in the home based and small business industry. There is NO BETTER INVESTMENT YOU CAN MAKE than to learn the art of Attraction Marketing.

I’ll be setting the release date very soon. I was side-tracked a little bit by the California Wildfires, since the smoky air messed up my breathing. But, I’m ok now.

Enjoy your video and be on the lookout!

View High Resolution Camtasia Version

To Your Success,

The “Secret Tool” Web Programmers Don’t Want You to Know About

“Entrepreneurs don’t sell value they create. They sell the potential
available in their customers. So you are suppose to sell your
customer’s pontential right back to them.”
- Rick Raddatz - Xiosoft

Today, I’m going to expose you to the most awesome website creation tool available. And the best part about it is that it’s 100% FREE. No catch, whatsoever!

And it couldn’t have come at a better time. Next week I’ll be releasing the 2nd Edition of the Attraction Marketing Formula, which teaches you everything I know about marketing online for home and small businesses.

I’ll literally be showing you how I created my marketing system and everything my biz partner Raymond and I learned over the past 2 years of books, courses, seminars and over $20,000 in expenses. And you’ll have an opportunity to get this education for cents to the dollar, relative to what I should logically charge.

But one of the things that I don’t cover is the technical side of creating a website, because honestly — there are tons of books and software out there to help you put one together.

I’m Retracting What I Said To You 3 Weeks Ago

A few of weeks ago, I sent you a “nasty gram” about getting over your fears and just learn enough HTML to get by, until you can afford to hire someone. I’m sure that’s not what you wanted to hear at the time.

Well, I’m retracting my statement!

HOLD OFF ON LEARNING HTML until you watch this video.

Last weekend, Russell Brunson, Stu McLauren and Ewen Chia showed me a little short cut they give to their beginners.

He begged me for a picture

I’m now going to reveal to you this little sneaky web tool and create a website before your very eyes in less than 10 minutes.

Watch High Resolution Version

WOW! My web programmer colleagues just got handed their pink slip!

Next Time, I’m going to show you how to create a capture page with this thing!

Stay Tuned!

To Your Non-Techie Success,

Why Being Extraordinary Hurts and What To Do About It

“One who conquers others is strong;
One who conquers oneself is mighty.”
Lao-Tzu, 6th Century B.C.

Some of you may have thought my last article was a little in your face, where I’m basically telling you to suck it up and learn whatever you need to learn to succeed.

Along the same lines, this may rub many of you the wrong way, but it’s important that you understand exactly why you may be resistant to trying new ways to market and promote your business. Why you may be resistant to learning a new technology. Why you may be resistant to even read this article.

I was going to sugarcoat this a little bit, but I then thought that maybe hitting you over the head with this might prove to be more effective. Even at the risk of having you unsubscribe for the very reasons I’m about to outline for you.

So here it is:

You are basically not designed to be anything other than ordinary, which means you are designed for one thing and one thing only — to survive and multiply.

Benjamin Franklin once said, “The average American male dies at 25 and is buried at 65.“

All t his seems to fly in the face of most self-help and success books out there which tell you that you are designed and destined for greatness. But if you listen hard enough, you’ll see that nothing here goes against what they teach.

I’m just drawing important distinctions all the other fluffy Law of Attraction gurus won’t give you for fear of losing out on the ‘lazy’ sales.

Why We Live Among the Ordinary

When you look at most people around in this world, you’ll notice that there is a hierarchy. The few control the masses and the masses allow themselves to be controlled by circumstance. This is the first piece of imperical data, which should catch your attention.

Through the course of human history, whenever anyone has attempted and succeeded in having a life of significance and impacting others, it came at a heavy price.

Martin Luther King, Jr. gave up much of his personal freedom — was thrown in jail many times, worked tirelessly against incredible odds, risked his life and ultimately gave his life to inspire our country to become a more perfect nation. All this against the advice of even other African-American activist. And most definitely despite his own fears, doubts and survival instincts.

Pat Tillman left million dollars and an NFL career to serve his country in Afghanistan and ultimately give his life for a cause he believed in. He gave up comfort, a lavish lifestyle and most probably was confronted with a surge of fear at many points before and after his decision.

Ghandi invented and manifested the real possibility of having a non-violent revolution and liberate India from the British. He gave his life for this cause as well. Even when faced with opposition from fellow countrymen he persisted. He fasted to end violence among Muslims and Hindus — a fast which nearly killed him.

Tiger Woods has practiced the game of golf since he was 3 years old and continues to practice with vigor. He even at one point changed his swing from what was natural to him and proven to be successful. He faced much criticism by “golf experts” and critics, because they thought he was throwing away a “sure thing”. This transition cost him a few wins, but ultimately led to even greater success than what he had before as he mastered his new style.

Fighting Against Our Biology

In whatever industry, point in history or country, you will find a minority of people who have managed to set themselves apart from others. Privately, you may know extraordinary individuals who have overcome both physical and exterior obstacles to accomplish extraordinary things.

In my martial arts school, I get to witness the progress of someone starting at white belt and seeing how they manage to “re-wire” themselves to perform extraordinary feats of human agility, which they weren’t able to do when they started.

Even if they had been taught how to do a jumping spin kick on Day 1, their biology at that point in time would not have allowed them to do it. But over the course of many months training, that impossibility becomes possible.

Not too long ago, I shared this discovery about my own biology to my teacher, Chief Master Taejoon Lee. I said to him,

“You know, sir. I’ve come to discover that anytime we try to do something that is positive or for self-betterment, we hit walls regardless of whether there are any exterior forces keeping us from succeeding. We are fighting against our own biology — our fears, our thoughts, our physical state, our lazyness, etc.“

He replied,

“That’s right. That’s why I have to teach someone how to do a simple front kick 300 times over the course of their training. Their bodies aren’t designed to do it correctly. Doing it the right way hurts, it’s taxing, it requires certain physical properties they dont’ have yet. But they will only acquire those properties if they work towards doing it correctly through practice. If they practice doing it wrong, then they will always do it wrong.“

I reflected on Master Lee’s words and did a deep self inquiry as to why I am the way I am. What I found was scary… Not so much for myself, but for the world. All of a sudden The Matrix became real!

We operate very much like machines — biological machines programmed to whine, complain, blame, make up excuses, lie, cheat, seek pleasure, avoid pain and then use reason to keep ourselves from taking responsibility for our actions and the crappy state of our lives, businesses, family life or anything else we experience.

We are perfectly designed to be bland and ordinary and then create a story as to why we are that way. We tell ourselves that we have strengths and weaknesses and that we are limited as to what we can do because of this.

Hitting the Glass Ceiling in Life

We hit a class ceiling in life called our biology. Whenever we do what is easy, we are moving according to our biology — our design. Whenever we do what is hard, new and out of our comfort zone, we are engaging in battle with our biology.

Many will roam through life searching for meaning from God or other deity as to why we have the life we have. We seek meaning, because we want someone — in this case someone divine — to give us an excuse for not taking responsibility for the state of our lives. Hoping there is good reason to remain unsatisfied and mediocre.

Simply put, there is no meaning to life other than what we assign to it. What we create for it.

The Anti-dote for Mediocrity

By now, I’ve probably bummed you out and maybe even pissed you off. You are thinking, “if we are all designed to live ordinary crappy lives, what is the difference between the ordinary and extraordinary?”

Simple, the difference are the CHOICES we make. When faced with difficult circumstances, extraordinary people make choices based on what they want for themselves and their lives and not what is easy.

The one freedom we have been given to overcome our design are our choices — as human beings we are the only animal on the planet with choices. We can choose to simply survive (which is relatively easy) or we can choose a life of significance.

In the face of our circumstance…

In the face of our doubts…

In the face of our fears…

In the face of what seems logical…

Choice, nullifies everything and gives us complete freedom to do and be whatever we want to be.

“Ferny, No Offense… But What the Heck Does This Have to Do with Marketing?”

Ha ha ha… glad you asked.

Recently many of you have been asking questions, which included phrases like:

And these are very good questions and there are good answers to all of these. But I also want to make people aware of the fact that even though Attraction Marketing is more leveraged, much easier and more powerful than any other form of marketing — it still requires that you become a professional.

As a professional you are asked to become a serious student of the game. You have to be willing to fail. You have to be willing to acquire new skills. You have to be disciplined in making sure you follow through with everything you set out to do. You have to be willing to do WHATEVER IT TAKES to be successful.

Your mindset will require some shifting as well. Instead asking “what’s the easiest way to do this?“, you should be asking “what’s the most effective (powerful) way to do this?“

All this will require you to make choices, instead of rationalizing through your circumstance and finding a convenient path. Dare to shoot for the impossible and the results will amaze you.

With choice, you now have the ability to tap into something within your design which is truly unlimited and extraordinary - your potential.

Your Choice - An Extraordinary Fully Used Up Life or Die with a Full Tank of Potential?

My Magic Slot Machine™

Your Biology is Going to Love This!

With that being said, it is Raymond and I’s committment to provide you all the resources and education possible to make the right choices easier for you to make. In fact, you’re going to realize that the power of online marketing and attraction marketing is a choice that falls under the “no brainer” category.

Raymond and I are currently working on something for you, which will basically eliminate all excuses you may have as it relates to marketing online. That’s right we are going to take your biological design completely out of the decision making process.

The negative voice in your head will literally be drowned out by the possibilities.

What we will be unveiling to you in the next couple of weeks I’ve dubbed “My Magic Slot Machine™”. The “My” is really YOU. This will be YOUR Magic Slot Machine.

We’ll literally be handing you our complete marketing system, to be personalized for your business, product, business opportunity or anything else you wish to promote. And this is not some bogus lead generation affiliate system where you build the guru’s list for some petty commissions.

This will be completely operated and owned by you — you’ll be free to write and promote whatever you want independent of us, yet we’ll have already put everything together for you.

Now that’s what I call a “no brainer”. Stay tuned. More details to come soon!

Screw Your Biology and Let’s Make Things Happen ,

The Low-Tech, Low-Cost Internet Start-Up

How To Setup a Website & Start Capturing Leads and Customers Even If You Are a Complete Computer Dunce

Question from an AMF Subscriber:
“Do you have to be internet savvy to put this system into use
and to develop a web site to capture leads?”
-Pat

This is a common, yet very daunting challenge many beginning internet marketers have. Thank you, Pat for reminding me to address this.

I’m no stranger to the fear technology strikes in the people.

Back in 1998 when I was headed to Boston to begin my education in Electrical Engineering and Computer Science at MIT, I had no idea what I was getting myself into. I had never owned a computer in my life and very rarely used one.

My experience with computers prior to that was playing the Oregon Trail video game in elementary school and using my sister’s Brother™ word-processor to type up my reports.

I felt like I was the only person at MIT who never owned a computer, nor knew how to use one. And I was going to enter the most challenging Computer Science curriculum in the world?!?! What the *flip* was I thinking?!?!

How’d you like to pay $36,000 per year to get slaughtered?!?

Computer Programming on Crack!

During my second semester I took 6.001 - Introduction to Computation Structures (Programming On Crack!) and I was lost. My roommate Eric had been working with computers and electronics his whole life, so I naturally clinged to his leg and begged him to help me survive my freshman year.

I bought him beer, food and promised to keep my mariachi music off when he was in the room, if he would only help me.

For the next 6 weeks, I had no idea what I was doing — I was completely lost. Eric basically held my hand for those first few weeks and essentially narrated my programming assignments to me. (He told me what to type and I typed it.)

Facing My Technical Fears

Then one day and decided to confront the computer myself and take my training wheels (my friend) off. I pushed the ON button on Eric’s computer, (I didn’t own one). Logged onto the school network. Downloaded my assignment and read the instructions.

Whew! I was drained. Just that, was enough to rattle my nerves. But I stuck to my guns and started typing. About 30 minutes into my assignment I heard a “click” go off in my head…
…And Miracles Began to Happen !

Eric walked into the room with me typing away at the computer and writing code and he said, “Hey! You’re doing your homework!” I replied with a big grin on my face, “Yes, I am. Need any help with the assignment?”

I played catch up for the rest of the semester (I was 6 weeks behind) and I managed to scrape by with a C minus in the class. But it was the hardest earned C minus of my life! This experience taught me a lot about overcoming your fears, especially when it comes to technology.

I’ve had a lot of people whine about their belief that they weren’t born to work with computers. (As if anyone was.) Excuse after excuse after excuse. But what they are really saying is that “I’m afraid of failing, if I try. I’m afraid of not getting it.“

Fear is the most paralyzing thing on this planet and it’s not even real!!!

The truth is that web technology, especially the type you need to start your marketing campaigns, is very simple. You just can’t fear it!

Learning marketing concepts is much more challenging than creating an HTML webpage. And marketing isn’t that hard either!

A couple of years ago, my girlfriend who majored in Religious Studies in college learned how to create HTML pages when she was asked to write newsletters at her job. I bought her a Beginners HTML guide and she did the rest on her own. The hardest part was having to convince herself that she is capable of doing it.

The Internet Marketer’s Dirty Little Secret

Ok, so now that I’ve pushed you to the edge of the technology cliff and forced you to confront your “techie” issues — I have a secret to let you in on…

Ready?

The most successful millionaire internet marketers in the world don’t know jack about making websites or creating software! That’s right! You don’t need to know anything about programming, or making websites to be an internet marketer. In fact, in many ways it’s an advantage.

Being a technical dunce forces you to become the architect and manager of your marketing system and not get caught up in time consuming tasks associated with the grunt work of making websites. Everyone should learn to delegate technical jobs to other capable people on your team.

You can even hire your kids or someone else’s kids to learn and do these things for you. Today’s kids are very sharp and very savvy with the internet. Paying them $8 per hour to setup your internet marketing empire is a no brainer!

So here is a basic roadmap for getting started with little to no web experience:

1. Go to your local library or bookstore and find a beginners guide on HTML. Learn how to create an HTML site and have at least one other person you know (kids, high school kids, or friend) learn along side with you.
2. Buy a copy of Microsoft Front Page (or other WYSIWYG editor) and use that to start creating websites. Use your HTML skills for the fine tuning, not the creation of the full web pages. Front Page allows you to create a webpage as if you were creating a MS Word Document.
3. Get your copy of the Attraction Marketing Formula™ to learn how the architecture of your marketing system is going to work and learn everything you will need to know to make it work.
4. Identify your front-end product (affiliate or your own), back-end services (your business), get an autoresponder and create the 3 or 4 webpages you’ll need to create for your Attraction Marketing system.
5. Keep your main role as your manager and architect, and divide up other tasks. If you are still having trouble with the technical side, make sure your partner can create websites or go to Elance.com or RentaCoder.com and hire someone to create your website. Create the web pages and link them appropriately to each other.
6. Buy a domain at GoDaddy.com and their Web Hosting Services for a couple bucks per month to host your website.
7. Get a PayPal account to process your sales.
8. Turn on the Traffic - You’ll learn how to turn on 10 different sources of internet traffic (both free and paid) in the Attraction Marketing Formula course.
9. Continue learning…

Your system should have the following architecture or something similar. Notice there are only 3 important pages as part of your marketing.

Well, that’s about it. Remember to learn the art of delegating and try not to do everything yourself. You can find links to all the tools you’ll need at:

Tools of Attraction Marketing - http://tools.sollabec.com

When deciding on what to hire out, start with the tasks which require the least expertise like:

• Answering the phones and customer service
• Webpage creation
• Posting Online Classifieds
• Light bookkeeping & tracking expenses and revenue
• Posting Articles in Online Directories
• MySpace Marketing

You should then think about hiring out for other tasks as you start generating some revenue. You’ll want to eventually hire someone to do things like:

• Search Engine Optimization
• Copywriting
• Create a Forum for your Website
• Script and Software Development for Special Functions You May Want
• Accounting

Other things you can do, no matter your technical abilities are:

• Blogging - Great Free Traffic Generator
• Writing Articles to Post Online
• Writing Ads to Post Online
• Google™ AdWords Marketing

That’s it! I hope this helped clear up a few things.

It seems like a lot, but your best bet is to grab a copy of the Attraction Marketing Formula™ and use that as your “bible” to guide you through this process. It will be the best investment you will ever make.

“Whether you think you can or your can’t, you’re probably right.”
– Henry Ford

Helping You Google™ New Customers,

I just got an email from a business partner about a 9 Landing page split-test contest which ended last month.

An SEO Company named SEOmoz held a contest and invited people to design landing pages to do two things:

1. Capture People’s Information
2. Convert Those People to a Sale

Out of 9 finalist, including some very pretty and “professional” designs, the top 2 performing landing pages were:

1. Classic Long Copy Sales Letter (260 Opt-ins, 73 Sales)
2. Short “Above the Fold” Capture Page (365 Opt-ins, 69 Sales)

Here’s a shot of the results:

Jonathan Mendez, who helped with the contest was interviewed and as the last question he was asked:

Q: Do you have 3-4 top tips that you could share on landing page design and testing that you find to be exceptionally beneficial?

A: Sure, how about I give you three for design and three for testing:

Design

• Simplify everything
• Reinforce intentions
• Limit choices

Testing

• Let the data end your test, not your calendar
• Understand results by segment
• Technology is only as good as the marketer using it

Very interesting stuff on the power of effective copy and simplicity over lot’s of bells and whistles and ‘artsy fartsy’ designs.

In the FREE Attraction Marketing Bootcamp, I go over Capture Page and Sales Page design in detail, where I strongly encourage designers to baseline their pages first with ONLY copy (words).  Then after you have winning copy, improve the looks while testing any changes.  Sometimes adding cosmetic upgrades to a site will actually lower convertions, so always test.

Here’s a link to the full article:
http://www.seomoz.org/blog/announcing-the-seomoz-landing-page-competition-winner

Remember, marketing is the one thing everyone has an opinion about, but where few actually know what they are talking about.

To Winning Copy,

Ferny Ceballos